AI Insights · Timothy · April 2022
Top 5 Dance Games in Europe Q1 2022: Performance Insights
Analyzing the performance of the top 5 dance games on a unified platform in Europe during Q1 2022, highlighting trends in weekly downloads, revenue, and active users.
In Q1 2022, Europe's top dance games showcased varied performance metrics across weekly downloads, revenue, and active users. Here's a closer look at how the top 5 dance games fared:
Just Dance Now from Ubisoft demonstrated a fluctuating performance throughout the quarter. Weekly revenue started strong at around $24K in late December but gradually declined to approximately $11.4K by early March. Downloads also saw a decrease from 58.3K in the last week of December to 17.9K by the end of March. Active users followed a similar trend, dropping from 107.9K to around 53.5K during the same period.
Ice Skating Ballerina by Coco Play experienced notable weekly download fluctuations, peaking at 43.1K in late January before tapering off to 24.9K by the end of March. Revenue saw a steady decline from $1.2K in the last week of December to around $543 in the final week of March. Active users showed a declining trend from 81.8K to 65.3K throughout the quarter.
Dance Clash: Ballet vs Hip Hop, also from Coco Play, maintained a more consistent performance. Weekly downloads hovered around 30K to 35K, with a slight increase towards the end of the quarter. Revenue was relatively stable, averaging around $200 to $400 weekly. Active users remained steady, starting at 74.4K in late December and ending at 68.9K in late March.
Acrobat Star Show from Coco Play showed a significant rise in downloads from 13.9K in late December to a peak of 12.9K in late February, before stabilizing around 10.3K by the end of March. Revenue exhibited modest growth, reaching $400 in mid-March from a low of $55 in late January. Active users increased from 16.5K to 12.4K over the quarter, with notable peaks in between.
Audition Mobile TH by Ini3 Digital PLC had minimal activity in terms of downloads and active users. Weekly revenue was sporadic, peaking at $938 in early January but generally remaining under $200 for most of the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.
